Nothing announced that it will launch its first sub-brand, CMF by Nothing, on September 26th, which will include products such as Watch Pro, Buds Pro and Power 1W GaN. According to key specifications leaked by Indian e-tailer Flipkart, the CMF Watch Pro features a 1.96-inch rounded rectangular display with a peak brightness of 600 nits. It measures 46.9 x 39.87 x 11.4 mm and weighs 31.1 grams. The device will also come with features and configurations such as an aluminum case, Bluetooth 5.3, oximetry monitoring, heart rate tracking, stress monitoring, sleep tracking, and support for over 110 exercise modes.
The news comes on the heels of media reports that a promotional poster for Nothing's sub-brand CMF shows off a noise-canceling headset called the Buds Pro and a Watch ProsmartwatchAll three products are designed in orange, which is expected to be the brand's primary color. The three products, all in orange, are expected to become the brand's primary color, and Nothing says it is confident that CMF will operate with the same "focus on the user experience as Nothing," while the company itself will continue to focus on "design innovation" and "pushing boundaries. While Nothing itself will continue to focus on "design innovation" and "pushing boundaries," CMF by Nothing will be run by a separate team within the company.
Image courtesy of gizmochina
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